Happy New Year, it’s going to be a good one…. but it’s important to have everything in the right place for 2013.
Here are 3 “must do” things for 2013:
1) Ensure you have rates loaded for the whole of 2013 – January is one of the busiest times of the year for new bookings. Early bird customers are looking to book dates throughout the year. Don’t lose out. Have your rates loaded until the end of summer or even the end of the year. If you don’t have rates loaded they can’t book.
2) Create at least one special offer…especially for your low season dates – If you have some low season dates in the winter months load a special offer to help persuade customers you have the best value. Do a last minute offer or a longer stay offer, eg 10% off when you stay 2 nights or more.
3) Show off your very best images on your freetobook widget – Pictures are so important, customers will look through all your images and make an assessment of what you offer. It’s quick and easy to make a judgement on appearance, so make sure they get the right impression with a great set of photos.
As with any engine, they all need a bit of a shine every so often and a little oil….