Tag Archives: sales

Spread your booking sources

Increasing direct bookings is the priority and we certainly help thousands of businesses grow theirs. The next priority is to ensure you have a good mix of other booking sources so you don’t have all your eggs in one basket. … Continue reading

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6 ways hotels can use social media to attract more guests

A guest blog from Juste Semetaite To thousands of holiday seekers, the planning phase may seem like a time-eating disaster. With so many options where to stay and what to do, the majority find themselves immersed in indecision and torn between … Continue reading

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Accommodation photography

As the old saying goes, a picture is worth a thousand words…. It only takes a quick glance for someone to evaluate what they see and form a positive or negative judgement. In fact, studies have shown that the viewer … Continue reading

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8 Great Ways to Boost Bookings with Special Offers

Everyone loves a bargain, that’s for sure. Indeed, in these cost-conscious times, everyone practically demands a bargain. But Special Offers, if handled the right way, can be a great method of generating bookings you wouldn’t otherwise have had – and … Continue reading

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What’s Your Unique Selling Point?

USPs are all the rage these days, because they make you stand out in an increasingly crowded marketplace. Given how full of character – and, yes, “quirky” even! – B&Bs and guest houses can be, they’re in a great position … Continue reading

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3 Things You Need to Know About Mobile Bookings

Every day, more and more people are using iPads, iPhones, Androids etc to book hotels and B&Bs. Pretty soon more people will be booking travel via mobile than on old-fashioned desktop computers. Google – the (current) kings of all things … Continue reading

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Winning Images – Part 1

Great Visuals Sell Accommodation Big hotel chains have the largest marketing budgets, so their websites must always be the ones that attract the most attention. Right? Wrong. In the USA recently, it’s the websites of smaller, boutique hotels – and … Continue reading

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Wonderful Widgets

Why your widget is so important to your business! A sports car may be beautifully styled, but if it can’t go anywhere it’s just… well, a sculpture. In the same way, no matter how good your website looks – and … Continue reading

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What to do when VisitScotland suddenly closes its online booking service…

It came as bit of a bombshell to lots of hospitality businesses when VisitScotland suddenly announced the withdrawal of its online booking system.  Many, including myself, would argue that this was long overdue. VisitScotland’s foray into this area over the … Continue reading

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New Default Widget Search Date

Brand new functionality from Freetobook offers you even more flexibility by enabling you change the default search date on your booking widget. In the past it was automatically set for 7 days in advance. Now you can set it to … Continue reading

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