Hotel Bonanza 8 percent

Hotel BonanzaHotel Bonanza is a new Online Travel Agent (OTA) with a strategy of offering a lower commission for accommodation owners and a discount to guests. They have set their commission at 8% so you will find them considerably cheaper than the current dominant OTAs.

Freetobook is a family run company so our loyalty is firmly with our customers, we hear time and time again that properties need to reduce commission charges. We understand this need and will continue to support companies like Hotel Bonanza that offer a lower cost alternative.

If you already have a Hotel Bonanza account fully setup and are a freetobook customer all you need to do is request a connection in the Tab “Plus” where you can add a channel.

For those of you who are not yet freetobook customers you can find out about all the advantages of switching to freetobook

Find out more about Hotel Bonanza and their story visit their website, join up if you like it click here

Before next summer freetobook will have a connection for Google Hotel Ads which will give you access to Google’s direct booking channels at 10% which will also be a welcome reduction for many of you.

Freetobook, the fiercely independent family company you can rely on.

Booking extras now even better

Booking Extras for hotels
Booking Extras no limit

Freetobook properties have always been able to offer their very own extras enabling customers to choose items that will make their stay special, whilst adding to to property’s revenue.

We have now added the ability for you to define nightly extras so that the extra cost is multiplied by the number of nights your customer stays. Nightly extras can be also booked for a specific number of nights rather than all nights.

Booking Extras can be found in Tab “Availability” and “Booking Extras” on the orange bar.

More great options included with freetobook’s booking extras include;

  1. Ask your customer an associated question related to a booking extra.
  2. Limit the extra to certain dates of stay.
  3. Extras can also be offline only (not bookable by the customer), this is great if the extra is variable and you only want to add it to their bill during stay i.e. meals and drinks.
  4. An extra can also be compulsory i.e. for a security deposit.

These functions and much more are included in freetobook’s free version which continues to grow and improve, all helping your direct bookings. Just what you would expect from a cutting edge family business.

Promo Codes upgraded for more direct bookings

Direct Bookings using Promo Codes
Promo Codes for Direct Bookings

Thousands of properties have already benefited from freetobook’s promo codes so we have made them even better. You can set up as many promo codes as you like to target more customer segments and drive up your direct bookings.

Now with the new upgrades you can also;

1) Restrict the promo codes to apply on certain nights of the week.

2) Create a promo code that’s an extra service or item rather than a rate discount.

3) Set a minimum stay duration for the promo code.

Promo codes are great at encouraging guests to book direct. So why not use them to increase direct bookings and entice bookers away from other online websites, thereby powering more direct commission free bookings.

You will find promo codes and special offers in the Tab “Specials” and “Promo Codes” on the orange bar.

Further information on promo codes

On our website “More Direct bookings with Promo Codes

On our blog “How can hotels use Promo Codes ?

Google HPA manager

Google Hotel Price Ads (HPA)

Google HPA
Google Hotel Price Ads (HPA)

News is out that freetobook are working on a connection which will enable accommodation providers to connect their availability to Google Hotel Price Ads. All customers using freetobook with nightly rates will be able to participate including hotels, apartments, guest houses, inns, bed and breakfasts, hostels, campsites and many others using nightly rates.

In the past Google HPA was only available to big hotel chains, Online Travel Agents (OTAs) and digital marketing organisations. Here at freetobook we like to smash through barriers and open up the best marketing technology to everyone, making more distribution channels available on an optional basis to our customers across the world.

Google Maps Hotel Price Ads
Google Maps Hotel Price Ads

When completed your freetobook diary will be able to feed rates and availability to the whole of the Google network giving you fantastic global marketing access. This service is on an opt-in basis without any tie-ins so you are free to try it out and calculate your return on advertising investment. Bookings that you receive from the service will be direct bookings and you will be able to pay per click for advertising on the Google HPA service.

Google HPA is different from Google Ads. The main difference is that Google HPA can link to your availability and direct bookings can be made there and then. Customers on Google will be able to see which accommodation is available at what price and make a direct booking. Unlike Google Ads you do not bid on keywords with Google HPA the placing of the adverts will depend on Google and their bidding system.

Where will my Google HPA adverts show ? You will be able to show on Google Maps,

Google HPA 3 pack
Google Hotel Price Ads

Google Local, Google+, and the new Google “three-pack” on AdWords. You can see some of the examples of where the adverts show in the pictures on this blog. All the best technology changes and improves and Google is a great example of this, so whilst we can say where the Google Hotel Price Ads show now we can also be sure that this will change and improve with time.

 

A short video with a flavour of the Google HPA service

 

Customers already using freetobook can pre-register for Google HPA in their TAB”Plus” under “Your Ads” on the orange bar.

Google HPA metasearch manager
Freetobook metaseach manager

Visit Wales accommodation offer

Free connection to all Visit Wales websites

There’s no charge from freetobook for connecting to all Visit Wales sites when you connectVisit Wales connected with freetobook before the 31st Oct 2014 (normally £49+ VAT) *.

Freetobook’s channel manager now updates visitwales.com, VisitMidWales, and North Wales Tourism all from your freetobook diary.

You can also use freetobook to link up with the worlds largest Online Travel Agents including, booking.com, LateRooms, Agoda, HostelWorld, Expedia and TripAdvisor.

1) Save time and energy updating different diaries – your freetobook diary updates them all with rates, availability and bookings. No more double bookings and no more double entry.

2) The channel manager connects you to guests from all over the world – using freetobook’s global connections you reach customers that would not otherwise be able to find you.

3) Our online booking engine also links to your website at no charge, where all bookings are zero commission.

Find out more about the freetobook Guestlink channel manager connection freetobook guestlink connection

 

 

 

More information on freetobook channel managerfreetobook channel manager

 

 

Watch the video on YouTube see how the freetobook channel manager works.

* freetobook will not charge their set-up and connection fee if connected in time. There may be costs from Visit Wales to list on their websites and update via guestlink – your listing on Welsh websites is subject to their terms and conditions so you need to check all Visit Wales terms and conditions.

Reply to reviews for a 21% booking boost

Say something back to your customers

TripAdvisor research* finds that accommodation owners that respond to their reviews benefit with more booking enquiries, they say 21% more likely.

Ever been an ignored customer at a coffee bar or restaurant, seen but just not important enough to respond to? Well that’s how it looks when a customer reads your reviews and finds no responses. They have to assume you don’t care as much as the properties that do take the time to respond.

Perhaps you are extremely busy or don’t need the bookings, so just like the coffee bar,  ignored customers will go and find somewhere they believe does care. According to TripAdvisor’s research it’s exactly what happens, they say up to 21% more bookings go to properties that take the time to respond.

When you do answer reviews (both the good and bad) it *shows* …..bang ! right there and then in front of them – this accommodation is engaged, caring, listening. Displaying this level of engagement is of course

Review sharing widget for hotels

quite different from just *saying* it on your website or in emails.  If you really want customers to believe it then you have to find ways of *showing* it. The ability to respond to reviews is a marketing gift so use it to show how engaged you are.

You might not love TripAdvisor but can you afford to ignore them ? They undoubtedly have a vested interest in getting you, the property owner, to engage with their site (respond to reviews) but even with this in mind we still agree that reviews count.

At freetobook we have been developing review and feedback technology for years, you can already tweet, facebook or place your freetobook reviews on your website and of course you can respond to them. Our customers can make full use of these and many more functions in their “Home” tab by clicking “Reviews” on the orange bar. If you are not yet a customer, what are you waiting for? Join up today for free, no risk and let us show you what you are missing at freetobook.

Related blog articles from the past

Share your reviews online for direct bookings

10 Tips on managing good and bad reviews

Customer reviews a winning strategies

Review Express by TripAdvisor

* TripAdvisor press release Sep 3, 2014

HostelWorld Channel Manager connected

Channel manager for HostelWorld
Connect to HostelWorld.com

Freetobook channel manager keeps on growing with the new connection to HostelWorld you now get even more distribution. This is great news for Hostels, Bed and Breakfasts, Guest Houses and hotels using freetobook.

(HostelWorld includes Hostels.com and also BedandBreakfastWorld.com)

Hostels will be listed on HostelWorld.com and Hostels.com websites

Bed and Breakfasts, Hotels and Guest Houses will be listed on BedandBreakfastWorld.com and also HostelWorld.com

HostelWorld has a comprehensive selection of hostels with over 35,000 places to stay in 180 countries. Take advantage of an extensive affilate network with 3,500 global affilate partners including Lonely Planet and Travellers point.

channel manager for hostels.com
connect to hostels.com

Commission payments to HostelWorld and BedandBreakfastWorld tend to be lower than many of the other worldwide OTAs so you may end up getting more bookings for a lower commission.

Freetobook will continue to add functionality to our channel manager so you get more distribution for less…

bed and breakfast world channel manager
connect to BedandBreakfastWorld.com

If you are already a freetobook customer you can click the PLUS Tab and select channel manager to get these new channels. If you don’t yet have a freetobook account find out more about freetobook here. To find out more about the freetobook channel manager click here.

 

 

 

Multi Language booking increases your bookings

Direct bookings increase with multilingual bookings

We are already seeing an increase in direct online bookings as a result of the new multilingual online booking process.

Multi Language Online Booking System
Multilingual Booking Engine

Freetobook now has online booking in English, French, Spanish, German, Italian and Portuguese. (More languages will be added.)

When your customers can book in their native language the booking process becomes easier and as a result you get more bookings. This is no surprise as we all want an easy quick way to make a booking.  Booking in your native language greatly simplifies and speeds up the process thereby increasing the number of bookings.

When potential customers book using the freetobook internet booking engine freetobook detects the language of their browser and presents the booking process in their native language or the default language of the property.

Our accommodation owners located in 84 different countries worldwide are benefiting from this new addition to our system, bringing more direct bookings.

Find out more about the languages option or the services offered by freetobook’s online booking system .

FabPay – Payment Gateway for accommodation providers

Low cost pay as you go credit card payments

At freetobook we have created a low cost, pay as you go credit card handling system for UK accommodation owners.

Low Cost Card Payment
Credit Card Payment

FabPay offers full integration with your freetobook booking system, saving time and money when you switch to FabPay.

With FabPay, taking payments is no longer a complicated drawn out task. Just click the button and the payment is on it’s way to your bank !

Key Benefits:

1) Simple and quick – card payments made in seconds.

2) Secure and PCI compliant, all transactions are made on the SagePay gateway.

3) Simple to setup – You can run FabPay alongside your existing card payment system, no need to change.

4) NO monthly costs and NO tie in period, simply pay as you go.

5) Cost neutral, you can make a small charge to your customer for card handling so it costs you nothing.

6) It’s all connected, your online and phone payments are shown in each booking.

FabPay vs PayPal
FabPay vs PayPal

Many smaller properties use PayPal for card transactions, this could be very expensive compared to FabPay. If you are paying PayPal 3.4% on a debit card this could cost you £10.20 on a £300 booking. With FabPay a debit card transaction costs only 22 pence + a max gateway fee of 75 pence, a total of no more than 97 pence using FabPay. Massive saving !

The same £300 payment from a personal credit card with FabPay would be 1.35% + gateway fee i.e. £4.05 + 75 pence = £4.80 still less than half the price of PayPal. Click here for full cost comparison of FabPay vs PayPal

With FabPay there is a one off setup fee of £69. Credits are then bought to pay for each transaction (gateway fee). The more credits you buy the cheaper each transaction is (payment).

The most you ever pay is 75 pence but it you are using a larger number of transactions you could be paying as little as 24 pence per payment (gateway fee).

Find out more about FabPay at www.fabpay.com

Existing customers of freetobook can easily register for FabPay low cost payment system in Tab”Plus” and SubTab”FabPay” – start saving today !

If you do not yet use the freetobook Internet Booking Engine find out more at www.freetobook.com

Share your reviews online

Freetobook review sharing widget

Share hotel reviews
Share your Reviews

Isn’t it great to get fantastic reviews! You work so hard looking after your customers, naturally they give you fabulous feedback that influences potential future guests. To find your reviews in freetobook simply go to your “Home” TAB and select “Reviews”.

Share your great reviews with the world. Freetobook is about to release a new review sharing system so you can get your reviews out there and read by potential guests.

Sharing reviews is easy with :

  • a simple to install review widget for your website, available in a variety of formats and the ability to resize and customise colours
  • freetobook’s new “click here to share” a review instantly on facebook and twitter.
  • linked to your booking system for instant direct bookings.
Review sharing widget for hotels
Review sharing widget various sizes

It gets better…each review widget will give guests instant access to your freetobook reviews and link them directly to your booking system, making it easy for impressed customers to make a direct commission free booking there and then.

Keep an eye open for the launch of the new review sharing system… another great idea from freetobook giving you more for less. As soon as the review sharing system is available you will find it in the same place as your current reviews – go to your “Home” TAB and select “Reviews”.

Social Media review sharing for hotels
Social Media review sharing

We expect to launch the new review sharing system before Christmas 2013 so it won’t be long before you can show off all your best reviews across your website and social media platforms.

In the spirit of sharing please feel free to tell others about your experience of freetobook the internet booking engine with more for less.