Category Archives: TripAdvisor

2017 TripAdvisor Travellers’ Choice Award

Congratulations to all the winners of TripAdvisor Travellers’ Choice Award 2017!  They have all worked so hard to get this recognition so let’s celebrate their achievements. Here is a list of the best hotels and B&B’s that are using freetobook…there … Continue reading

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TripAdvisor lower commission

At 12% TripAdvisor’s Instant Booking connection has a lower commission than big online travel agents. Is it time you looked into how to get your share ? Why not start by checking out your own listing on TripAdvisor to see … Continue reading

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TripAdvisor’s Number 1 B&B In the World

Sue Burrell, owner of the Millgate B&B in Masham, recalls the excitement and media frenzy and tells us why she will always be indebted to her local dentist and freetobook. “Sometime in January 2015 I answered the telephone to James … Continue reading

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Great, Gratis and Glorious digital marketing ideas to boost direct sales

Our guest blog and interview is with Frederic Gonzalo, founder of Gonzo Marketing. With over 19 years of experience in the travel and tourism sphere, he is passionate about marketing and communications. Frederic recently attended the EyeForTravel event in Miami as … Continue reading

Posted in digital marketing, facebook, marketing, mobile, online, OTAs, sales, social media, technology, tips, tourism, TripAdvisor, website, winning strategies | Tagged , , , , , , | Leave a comment

OTAs – Rise of the Giants

Rise of the giants A huge amount of internet change is currently impacting independent accommodation providers. Online travel agent (OTA) consolidation puts the vast majority of bookings into the hands of just 2 or 3 players. Together they dominate the online … Continue reading

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B&B marketing tips from Karen

“If anyone knows about B&B, Karen does.” (Guardian) Karen owns Hopton House, a converted granary in Shropshire offering three bedrooms. Alongside her own bed and breakfast business, she runs regular courses for potential B&B owners. Here Karen shares her business … Continue reading

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How to win on TripAdvisor

It’s great to see so many small businesses flourishing on TripAdvisor with the recent Certificates of Excellence. What does it take to get one? We are privileged to have a special view of the accommodation business chatting to thousands of … Continue reading

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TripAdvisor direct bookings TripConnect explained

Many accommodation businesses are confused about TripAdvisor’s direct bookings, are you one them?  Let’s try to explain, so find a nice quiet spot to sit down with a glass or mug of your favourite drink. In the last year TripAdvisor … Continue reading

Posted in bookings, instant booking, marketing, sales, technology, tips, TripAdvisor, TripConnect, updates | Tagged , , , , , , , , | 23 Comments

TripAdvisor Just for You

TripAdvisor’s “Just for You” personalised hotel choice News has just come out on new hotel selection functionality for the TripAdvisor website, adding to the booking experience for TripAdvisor’s customers. Selecting accommodation will be more personal with the TripAdvisor “Just for … Continue reading

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TripConnect Mobile Optimisation

Make the most of TripConnect Mobile bookings As TripAdvisor focuses on Mobile customers we think you should too. Earlier this year they reported there had been 100 million downloads* of their free mobile app. These customers use mobile phones to … Continue reading

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