Category Archives: OTAs

Does Your Website Tell Customers WHY They Should Book Directly ?

Does Your Website Tell Customers WHY They Should Book Directly ? We were chatting with one freetobook customer this week who was alarmed at the growing number of rooms sold via booking.com rather than her own website and to make matters … Continue reading

Posted in booking button, marketing, OTAs, sales, tips, updates, winning strategies | Tagged , , , , | 6 Comments

OTAs – Rise of the Giants

Rise of the giants A huge amount of internet change is currently impacting independent accommodation providers. Online travel agent (OTA) consolidation puts the vast majority of bookings into the hands of just 2 or 3 players. Together they dominate the online … Continue reading

Posted in bookings, channel management, marketing, OTAs, sales, TripAdvisor | Tagged , , , , | 4 Comments

Google HPA manager

Google Hotel Price Ads (HPA) News is out that freetobook are working on a connection which will enable accommodation providers to connect their availability to Google Hotel Price Ads. All customers using freetobook with nightly rates will be able to … Continue reading

Posted in bookings, Google Business page, Google Hotel Finder, Google Hotel Price Ads, Google HPA, marketing, online, OTAs, sales, updates, upgrades | Tagged , , , , , , | 12 Comments

6 Secrets to OTA success

Learn the 6 secrets to OTA success Knowing the secrets of success with the Online Travel Agents OTAs can boost your direct bookings. Their web coverage is so massive that any single property will find it hard to get noticed … Continue reading

Posted in bookings, channel management, customer service, group booking, marketing, OTAs, sales, technology, tips, winning strategies | Tagged , , , , , | 9 Comments