Category Archives: channel management

Channel management is a service which connects your booking channels into one management system. For example you could manage your laterooms and booking.com rates and availability from one system, this is called channel management.

Spread your booking sources

Increasing direct bookings is the priority and we certainly help thousands of businesses grow theirs. The next priority is to ensure you have a good mix of other booking sources so you don’t have all your eggs in one basket. … Continue reading

Posted in bookings, channel management, digital marketing, marketing, online, OTAs, sales, technology, tips | Tagged , , , , , , , | 31 Comments

TripAdvisor at 12 percent

Own the bookings on your TripAdvisor page More and more bookings are being made on TripAdvisor, we have some information and friendly advice to help ensure you are not losing out. In the last week we have seen a 400% … Continue reading

Posted in bookings, channel management, digital marketing, instant booking, Review Express, technology, tips, TripConnect | Tagged , , , , , | 32 Comments

Direct Bookings vs OTA Bookings

Grow your direct bookings whilst using the OTAs How much more of the “booking cake” can the OTAs (Online Travel Agents) take and how much bigger is the online booking sphere getting? They’re both interesting questions we continue to ask … Continue reading

Posted in bookings, channel management, cooperation, digital marketing, marketing, OTAs, together | Tagged , , , , | 13 Comments

Spread your OTA bookings

Are all your eggs in one Online Travel Agent’s (OTA) basket? We see a number of independent accommodation owners who rely on just one OTA. Business wisdom and common sense suggest that an over reliance on one source of sales … Continue reading

Posted in bookings, channel management, digital marketing, marketing, online, OTAs, sales, winning strategies | Tagged , , , , , , | 18 Comments

OTAs – Rise of the Giants

Rise of the giants A huge amount of internet change is currently impacting independent accommodation providers. Online travel agent (OTA) consolidation puts the vast majority of bookings into the hands of just 2 or 3 players. Together they dominate the online … Continue reading

Posted in bookings, channel management, marketing, OTAs, sales, TripAdvisor | Tagged , , , , | 4 Comments

B&B marketing tips from Karen

“If anyone knows about B&B, Karen does.” (Guardian) Karen owns Hopton House, a converted granary in Shropshire offering three bedrooms. Alongside her own bed and breakfast business, she runs regular courses for potential B&B owners. Here Karen shares her business … Continue reading

Posted in channel management, marketing, sales, social media, technology, TripAdvisor, website | Tagged , , , , , , , , | 4 Comments

6 Secrets to OTA success

Learn the 6 secrets to OTA success Knowing the secrets of success with the Online Travel Agents OTAs can boost your direct bookings. Their web coverage is so massive that any single property will find it hard to get noticed … Continue reading

Posted in bookings, channel management, customer service, group booking, marketing, OTAs, sales, technology, tips, winning strategies | Tagged , , , , , | 9 Comments

Yorkshire Special Offer

Free connection to all Yorkshire websites There’s no charge from freetobook for connecting to all Yorkshire Tourism sites when you connect before the 31st Oct 2014 (normally £49+ VAT) *. Freetobook’s channel manager now updates yorkshire.com, VisitLeeds, VisitRyedale, VisitHull and … Continue reading

Posted in bookings, channel management, sales, savings | Tagged , , , , , | 4 Comments

Visit Jersey Special Offer

Connect to Visit Jersey accommodation websites There’s no charge from freetobook for connecting to Visit Jersey tourism accommodation websites when you connect before the 31st Oct 2014 (normally £49+ VAT) *. Freetobook’s channel manager now updates Visit Jersey all from your freetobook diary. You … Continue reading

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Visit Wales accommodation offer

Free connection to all Visit Wales websites There’s no charge from freetobook for connecting to all Visit Wales sites when you connect before the 31st Oct 2014 (normally £49+ VAT) *. Freetobook’s channel manager now updates visitwales.com, VisitMidWales, and North Wales Tourism all from your … Continue reading

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