Category Archives: bookings

Booking extras now even better

Freetobook properties have always been able to offer their very own extras enabling customers to choose items that will make their stay special, whilst adding to to property’s revenue. We have now added the ability for you to define nightly … Continue reading

Posted in bookings, digital marketing, extras, marketing, online, sales, tips, updates, upgrades, website, widget | Tagged , , , , | 3 Comments

Reduce your commission bill with promo codes

On the phones we hear the pain many accommodation owners feel when they get the monthly commission bill from their OTAs. Particularly annoying is finding repeat or regular customers who somehow end up booking through an OTA rather than directly. … Continue reading

Posted in booking button, bookings, marketing, OTAs, sales, savings, technology, tips, website | Tagged , , , , , , , | 5 Comments

TripAdvisor at 12 percent

Own the bookings on your TripAdvisor page More and more bookings are being made on TripAdvisor, we have some information and friendly advice to help ensure you are not losing out. In the last week we have seen a 400% … Continue reading

Posted in bookings, channel management, digital marketing, instant booking, Review Express, technology, tips, TripConnect | Tagged , , , , , | 32 Comments

Direct Bookings vs OTA Bookings

Grow your direct bookings whilst using the OTAs How much more of the “booking cake” can the OTAs (Online Travel Agents) take and how much bigger is the online booking sphere getting? They’re both interesting questions we continue to ask … Continue reading

Posted in bookings, channel management, cooperation, digital marketing, marketing, OTAs, together | Tagged , , , , | 13 Comments

Spread your OTA bookings

Are all your eggs in one Online Travel Agent’s (OTA) basket? We see a number of independent accommodation owners who rely on just one OTA. Business wisdom and common sense suggest that an over reliance on one source of sales … Continue reading

Posted in bookings, channel management, digital marketing, marketing, online, OTAs, sales, winning strategies | Tagged , , , , , , | 18 Comments

OTAs – Rise of the Giants

Rise of the giants A huge amount of internet change is currently impacting independent accommodation providers. Online travel agent (OTA) consolidation puts the vast majority of bookings into the hands of just 2 or 3 players. Together they dominate the online … Continue reading

Posted in bookings, channel management, marketing, OTAs, sales, TripAdvisor | Tagged , , , , | 4 Comments

How to win on TripAdvisor

It’s great to see so many small businesses flourishing on TripAdvisor with the recent Certificates of Excellence. What does it take to get one? We are privileged to have a special view of the accommodation business chatting to thousands of … Continue reading

Posted in awards, bookings, marketing, TripAdvisor, website, winning strategies | Tagged , , , , | 13 Comments

TripAdvisor direct bookings TripConnect explained

Many accommodation businesses are confused about TripAdvisor’s direct bookings, are you one them?  Let’s try to explain, so find a nice quiet spot to sit down with a glass or mug of your favourite drink. In the last year TripAdvisor … Continue reading

Posted in bookings, instant booking, marketing, sales, technology, tips, TripAdvisor, TripConnect, updates | Tagged , , , , , , , , | 23 Comments

Together in Gatwick

Just back from a quick trip down to Gatwick to see the Gatwick Guest House Association (GGHA). I was invited to give a short presentation on the Together service after a few of their proactive members thought the service may … Continue reading

Posted in booking button, bookings, cooperation, group booking, hospitality associations, marketing, online, sales, technology, together | Tagged , , , , , | Leave a comment

Google HPA manager

Google Hotel Price Ads (HPA) News is out that freetobook are working on a connection which will enable accommodation providers to connect their availability to Google Hotel Price Ads. All customers using freetobook with nightly rates will be able to … Continue reading

Posted in bookings, Google Business page, Google Hotel Finder, Google Hotel Price Ads, Google HPA, marketing, online, OTAs, sales, updates, upgrades | Tagged , , , , , , | 12 Comments