Search Results for: direct

3 Ways to Power Direct Bookings

1. Show the benefits of booking directly Why should I book directly ? Answer this question in your customer’s mind and you will increase your direct bookings. Use some subtle “book direct” images and text to show that booking directly … Continue reading

Posted in booking button, bookings, digital marketing, marketing, OTAs, sales, savings, tips, website, widget | Tagged , , , , , , | 4 Comments

3 Ways to Boost Direct Bookings

Direct bookings save commission and are much less likely to cancel. The more direct bookings you get the more money and time you are saving. 1) Make sure you offer the best deal. Research has shown again and again that … Continue reading

Posted in bookings, marketing, online, OTAs, sales, savings | Tagged , , , , , | 15 Comments

Promo Codes upgraded for more direct bookings

Thousands of properties have already benefited from freetobook’s promo codes so we have made them even better. You can set up as many promo codes as you like to target more customer segments and drive up your direct bookings. Now … Continue reading

Posted in digital marketing, marketing, online, OTAs, sales, savings, updates, upgrades, website | Tagged , , , , , | 3 Comments

Direct Bookings vs OTA Bookings

Grow your direct bookings whilst using the OTAs How much more of the “booking cake” can the OTAs (Online Travel Agents) take and how much bigger is the online booking sphere getting? They’re both interesting questions we continue to ask … Continue reading

Posted in bookings, channel management, cooperation, digital marketing, marketing, OTAs, together | Tagged , , , , | 13 Comments

Great, Gratis and Glorious digital marketing ideas to boost direct sales

Our guest blog and interview is with Frederic Gonzalo, founder of Gonzo Marketing. With over 19 years of experience in the travel and tourism sphere, he is passionate about marketing and communications. Frederic recently attended the EyeForTravel event in Miami as … Continue reading

Posted in digital marketing, facebook, marketing, mobile, online, OTAs, sales, social media, technology, tips, tourism, TripAdvisor, website, winning strategies | Tagged , , , , , , | Leave a comment

Does Your Website Tell Customers WHY They Should Book Directly ?

Does Your Website Tell Customers WHY They Should Book Directly ? We were chatting with one freetobook customer this week who was alarmed at the growing number of rooms sold via booking.com rather than her own website and to make matters … Continue reading

Posted in booking button, marketing, OTAs, sales, tips, updates, winning strategies | Tagged , , , , | 6 Comments

TripAdvisor direct bookings TripConnect explained

Many accommodation businesses are confused about TripAdvisor’s direct bookings, are you one them?  Let’s try to explain, so find a nice quiet spot to sit down with a glass or mug of your favourite drink. In the last year TripAdvisor … Continue reading

Posted in bookings, instant booking, marketing, sales, technology, tips, TripAdvisor, TripConnect, updates | Tagged , , , , , , , , | 23 Comments

TripAdvisor book now button for direct bookings

Direct commssion free bookings on Trip Advisor Just mention the name “TripAdvisor” to independent businesses and you are guaranteed to get some interest. Businesses have to take a pragmatic view when considering what tools and partners they need to make … Continue reading

Posted in booking button, bookings, marketing, online, reviews, sales, social media, technology, tips | Tagged , , , , , , , | Leave a comment

How To Increase Your Direct Bookings

Get more direct bookings Always on the lookout for great practice, I spent some time on the website of one of our customers in Thailand. Tom, from the Crystal Bay Beach Resort, had just sent a great testimonial saying how … Continue reading

Posted in apps, booking button, bookings, images, marketing, online, sales, technology, tips | Tagged , , | Leave a comment

3 Things to learn from Hilton CEO

High levels of cancellation, high commissions from Online Travel Agencies (OTAs) and competition from Airbnb are big issues that a giant chain like Hilton have in common with independent owners. In a recent interview, the CEO of Hilton talked about … Continue reading

Posted in bookings, marketing, online, OTAs, sales, technology, tips | Tagged , , , , , | 6 Comments